Worldwide Smartphone Market to Decline 13% in 2026, Marking the Largest Drop Ever Due to the Memory Shortage Crisis, according to IDC
Summary
IDC forecasts worldwide smartphone shipments to fall 12.9% in 2026 to 1.12B due to a memory shortage, signaling a structural market reset. The report highlights competitive dynamics, with Apple and Samsung better positioned, growing ASP, and a slow recovery timeline into 2027-2028.