Tripadvisor AI summaries give glowing reviews to dangerous hotels, consumer watchdog finds
Summary
Tripadvisor's AI summaries at the top of hotel pages are linked to safety concerns, according to a Which? investigation. The report says AI overviews can mask reporting of food poisoning, sexual harassment and hygiene failures, with Riu Palace Santa Maria cited as an example. Tripadvisor defends its AI summaries as surfacing both positive and negative feedback and updating monthly, while Which? calls for greater transparency and warns about potential safety risks if users rely only on AI overviews.